SEO (Search Engine Optimisation)

 

Unless you are a 'BIG BRAND', that spends $1000's on Advertising every month, no-one searches for a company name. What they DO search for is information or the service they require.

• Have you been wondering why only ONE of your web pages come up in a search?
  
• Do your pages appear at all?
  
• Have you poured loads of money at Search optimisation companies only to find that you suddenly don't come up in searches at all anymore?
  
• Your ONE specific company name word comes up top, but no-where to be seen when looking for the product or services you provide?
  
• Sick of being spammed since your website went live?
  
• Finding copies of your hard work elsewhere?

 

Don't Get Sucked in by ' Top 10 Guarantees '
Quite frankly it's all 'rubbish'.

It is not enough to just be searchable on a website name/id. Generalised keywords DON'T do the trick either! People don't seek specific companies, People seek service descriptions they require in the right location, information and advice, or a product description. Just think back to what your own Google searches are if you don't know a specific supplier, or want to find others to compare.

Search engines are now intelligent enough to calculate search results based on content relevance. It is only a matter of time before irrelevant entries are dropped from searches or become black listed.

People primarily search for:

• Service Descriptions
• Information and Advice
• Product Descriptions
  

 

SEO Comparison to the test

Take our own Domain Hijacking competitors for a prime example
Upon a "Meta Tag to Content Relevancy" test on the index/main entry pages, which can be accessed here <metachecker.net> you can see the big difference between the two sites. Click to enlarge.

Title Relevance to page
Symsysit.com (also reached through our original Symsys-it.co.nz):100%
VS Rival site and mirrors (mirrors will not show up on search):15%

Description Relevance to page
Symsysit.com and Symsys-it.co.nz:100%
...........................VS...Opposition:18%

Keyword Relevance to page
Symsysit.com and Symsys-it.co.nz:97%
...........................VS ...Opposition:13%

Let's remember as well that the search engines can only search text, if it exists. Our index contans a whopping amount of content covering the categories of Design, Web Design, Linux, Windows and complete IT Service. The opposition: 179 Words and no visable links for the robots to follow, if you don't point them, or help them find the information, they just won't bother.
It is safe to say that the the exposure to searchability for the Symsysit.com website is far superior.

 

Classic Dog with a new Trick

Your rivals will always be desperate to compete. Lets use the competitors website mentioned above again as an example... and we QUOTE

"In addition to hosting and providing authoring of your web site we can offer the ability to educate the global search engines as to the presence, and by sequence of web submissions keep your site towards the top of the search engine lists - all at a cost that is affordable.

Try 'SymsysIT' via the major search engines and see for yourselves. "

Apart from the obvious Trademark breach, many many insidcrepencies exist throughout the site and further copyright issues to boot, they are not a domain reseller, nor are they a hosting company. Lets have a look at this:

The site(s) (in quadruple) list only ONE page from the entire site(s).
The Design and coding capability speaks for itself
(right click and view source while you're on the page)
Try Looking for Web design, SEO services in Northland or for that matter try searching for anything they claim to do but don't use their company name (Our company name) and see how it ranks.

There are a variety of Open Source and "For Pay" SEO programs out there, boasting automatic submissions to the search engines, and guaranteeing a top 10 rating on google etc. Many people fall for these every year, they work, to an extent but there is a simple rule that applies to ALL aspects of I.T., whether it's a desktop PC or a search engine you're trying to climb to the top of .....

Put crap IN. . . . . . . . . . >. . . . Get crap OUT

Searching for "SymsysIT", on Google.com, search 'the web' will result in our competitors site being right at the very top of the list on the first page, ONCE and then followed by 30+ listings of our site and it's content over the following pages, with the odd thing here or there from companies like "Lenz" and that's just them showing our listing with them to the search engine. If you're sure your customers are going to search for it, by all means just SEO your company name, if on the other hand you think people will search for your services instead, maybe you need to think again.

Symsys® have all the tricks to work your site to the top of that page ranking on RELEVANT searches.

We have designers experience and qualified in Advertising design so we are happy to offer 'Online AD Packs'. These are a collection of images for use in signatures for email, forums, avatars for blogs 'gravatars', voucher templates for such as vouchermate, and images for use on finda directory listing. The online Ad Pack is just one of the features we can deliver as part of our Web Design and SEO searvices.

Call us today on 09 425 5685 and let us have a look at your website for a FREE evaluation or visit our Contact Page